gamescom 2012: ESL forms main partnership with CM Storm by Cooler Master

Europe’s leading eSports league and gaming hardware experts in cooperation – CM Storm by Cooler Master fully equips the complete Arena of ESL at gamescom – CM Storm as the name of the 4500m² big ESL Arena.

Cologne, 7th of August 2012 – The Electronic Sports League (ESL) will receive stunning support at the European trade fair gamescom (15^th to 19^th of August, Cologne): the producer of peripheral equipment CM Storm by Cooler Master will provide equipment for the 4500m² big trade fair area of the ESL in Hall 8 and will present itself as the main partner of the ESL CM Storm Arena. Specialist of gaming hardware will arrange for gaming stations with top notch keyboards, mice, headsets and mousepads of the CM Storm brand. Cooler Master has been active in the eSports scene for years and was a partner of the ESL at the CeBIT trade fair, during the finals of the elite pro gaming Intel® Extreme Masters World Championship. At the time, the hardware producer has supported the successful Go4-Cup series of the ESL in the discipline Counter-Strike: Global Offensive. At the Go4CS:GO-cups over 450 players participate weekly, going for high prizes and hardware from CM Storm By Cooler Master.

“After their excellent performance at the CeBIT and with the Go4CS:GO cup series, CM Storm by Cooler Master further improves its cooperation with the ESL. At the gamescom, tens of thousands of visitors flow through the Arena and millions of spectators follow the events live with ESL TV in the Internet. A great platform to demonstrate the quality of CM Storm products to gamers everywhere”, says David Hiltscher, Vice President Gaming Communities at Turtle Entertainment, the organizer of the ESL.

Further information about the ESL CM Storm Arena can be found at www.esl.eu/de/gamescom

Further information about CM Storm can be found at www.cmstorm.com